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Online BSBA

Concentration in Financial Planning

Shape the Future of Financial Well-Being

The Online Bachelor of Science in Business Administration (BSBA) with a concentration in Financial Planning prepares you for a rewarding career helping individuals and organizations make sound financial decisions. You’ll gain the knowledge, analytical skills, and ethical grounding essential for success in financial planning, retirement planning, and wealth management.

This program equips you with a strong foundation in:

  • Investments and portfolio management
  • Insurance and risk management
  • Retirement and employee benefit planning
  • Tax and estate planning
  • Behavioral finance and ethical decision-making
  • Government oversight and market regulations

Through a comprehensive Financial Planning Capstone course, you’ll refine your critical thinking, problem-solving, and communication skills — the key ingredients to thriving as a trusted financial advisor.

Graduates will also meet the educational requirements of the Certified Financial Planning (CFP®) Board, positioning them for professional certification and advancement in the field.

Occupational Trends

Employment of personal financial advisors is projected to grow 18 percent from 2025 to 2035, much faster than the average for all occupations.
Labor Market Analytics – Lightcast

The median annual wage for financial managers was $161,700 in 2024.
—U.S. Bureau of Labor Statistics

The top salary-boosting distinguishing skills for personal financial advisors include: Investment Management, Financial Market, and Asset Allocation.
Labor Market Analytics – Lightcast

Graduate Outcomes

With a solid business foundation and specialized financial planning expertise, you’ll be prepared for roles such as:

  • Financial Planner or Advisor
  • Retirement Planning Specialist
  • Wealth Manager or Portfolio Analyst
  • Investment or Securities Analyst
  • Estate Planning Consultant
  • Insurance or Benefits Specialist
  • Tax Planning Associate

Many graduates go on to work for financial advisory firms, investment companies, insurance providers, corporate finance departments, or launch their own independent financial planning practices.

The program also serves as an excellent foundation for graduate study in areas such as finance, business administration, or economics — or for pursuing advanced professional certifications, including the Certified Financial Planner™ (CFP®) designation.

About the Online BSBA Program

The Online BSBA Degree Completion Program at Cal State East Bay helps you complete your bachelor’s degree in business administration while balancing your career and personal commitments.

As the first AACSB-accredited Online Business Administration Degree Completion Program offered by a California university, our BSBA program delivers the same rigorous, high-quality education as our on-campus program — 100% online and asynchronous for maximum flexibility.

  • Set your own pace with three semesters per year
  • Accelerate your progress by taking classes year-round
  • Engage with expert faculty who bring real-world experience to every course

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